As the real estate appraisal industry continues to evolve, forging a strong network has become essential for long-term success. The Appraisal Referral Network serves as an invaluable resource for appraisers, providing a platform to connect, share referrals, and enhance their understanding of non-lender assignments and marketing strategies.Â
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The Appraisal Referral Network is designed for appraisers to connect, exchange referrals, and broaden their knowledge of non-lender assignments and marketing strategies. Referring appraisers earn a referral fee, while the accepting appraiser sets their own fee and earns the appraisal fee.
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When a client’s request falls outside your coverage area, expertise, or time availability—or simply one you prefer not to handle—you can use the platform to refer the client and potential assignment to another appraiser.
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With a free membership, referring appraisers earn 3% of the appraisal fee. Paid members ($20/month or $199/year) can earn up to 12%. Neither the referring appraiser nor the platform sets the appraisal fee—the accepting appraiser has full control over quoting their fee and turnaround time. However, they should remain competitive to ensure the client doesn’t seek alternatives.
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You might wonder how to ensure the accepting appraiser is qualified and will provide excellent customer service. Every appraiser on the platform has a profile detailing their license level, years of experience, designations, specialties, and resume/CV. You can confidently refer your client by saying something like, “I’m referring you to John, who has 20 years of experience and specializes in waterfront properties for divorce appraisals.” Additionally, it’s helpful to provide the accepting appraiser with guidance about your client. For instance, you might mention that you usually correspond with the client directly and only email the attorney once the appraisal is ready. These details will help the appraiser manage your client smoothly.
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For valued clients, you can take it a step further. Reach out to a few potential appraisers on the platform, gather quotes, and present your client with both the quotes and the appraisers’ qualifications. Let the client decide which appraiser to work with, then either connect them directly or manage the assignment yourself, especially if multiple properties are involved.
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Instead of turning away assignments that fall outside your expertise, coverage area, or schedule, leverage the Appraisal Referral Network to transform them into an additional revenue stream. By connecting with other appraisers and referring clients, you can grow your business while ensuring your clients receive excellent service by matching them with the right expert. Ready to increase your income and expand your reach? Join the Appraisal Referral Network today at ReferAppraisals.com and start benefiting from referrals.
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Dan Lindeman
Appraisal Referral Network
